Apple on Tuesday unveiled pricing for the iPhone 11, confirming the base model will start at $599 in the United States, a $50 discount from last year’s iPhone XR. The new flagship device, featuring dual-camera upgrades and improved battery life, will be available for pre-order beginning September 13 and in stores starting September 20. The company also introduced the iPhone 11 Pro and Pro Max, priced at $999 and $1,099 respectively, as part of its latest lineup. The lower starting price aims to make the iPhone 11 more accessible amid growing competition from Android rivals. Apple’s announcement came during a keynote event at its Cupertino headquarters, where the company also showcased new iPads and Apple Watches. The iPhone 11 will be sold through Apple’s website, retail stores, and authorized carriers nationwide.
Apple Sets iPhone 11 Price at $599

Apple has officially set the starting price for the iPhone 11 at $599. The announcement came during the company’s keynote event on September 10, 2019. The base model includes 64GB of storage, a 6.1-inch LCD display, and dual-camera technology.
The iPhone 11 Pro starts at $999, while the iPhone 11 Pro Max is priced at $1,099. Both models feature a triple-camera system and OLED displays. Apple also confirmed that pre-orders for the iPhone 11 would begin on September 13, with availability starting September 20.
Apple’s pricing strategy aligns with previous iPhone launches. The company has historically offered a lower-cost model alongside premium versions. Analysts noted that the $599 price point makes the iPhone 11 more accessible than its predecessors.
The iPhone 11 includes a 12-megapixel wide and ultra-wide dual-camera system. Apple claims it delivers improved low-light performance and Night Mode. The device runs on the A13 Bionic chip, which the company describes as the fastest smartphone processor available.
Apple’s senior vice president of worldwide marketing, Phil Schiller, highlighted the iPhone 11’s features during the event. “This is the most advanced dual-camera system we’ve ever created,” he said. The company also emphasized durability, with the iPhone 11 featuring improved water resistance.
The iPhone 11 is available in six colors: black, white, green, yellow, purple, and (PRODUCT)RED. Apple did not announce any immediate changes to its trade-in or financing programs. The company has not yet disclosed sales figures for the new models.
iPhone 11 Starts at $599: Key Features Revealed

Apple revealed pricing for the iPhone 11, starting at $599. The base model includes 64GB of storage. The announcement came during Apple’s September 10 event in Cupertino, California.
The iPhone 11 features a dual-camera system with 12-megapixel lenses. One lens offers a wide angle, while the other includes an ultra-wide option. Apple claims the setup delivers improved low-light performance.
The device retains the same 6.1-inch Liquid Retina display as its predecessor. Battery life has been extended by up to one hour compared to the iPhone XR. Apple cites efficiency improvements in the A13 Bionic chip.
Pre-orders for the iPhone 11 began September 13, with availability starting September 20. The phone is available in six colors: black, white, green, yellow, purple, and red.
Apple also introduced the iPhone 11 Pro models, starting at $999. The Pro versions include a triple-camera system and OLED displays. The pricing reflects a $50 increase from the iPhone XS lineup.
Apple’s senior vice president of worldwide marketing, Phil Schiller, highlighted the camera upgrades. “The iPhone 11 delivers the best smartphone camera ever,” he stated during the event. Schiller emphasized the Night Mode feature for low-light photography.
The iPhone 11 Pro Max, the largest model, starts at $1,099. It features a 6.5-inch display and the longest battery life of any iPhone. Apple claims up to five hours more battery life than the iPhone XS Max.
Apple did not announce a new iPhone SE model during the event. Rumors had suggested a lower-cost model might debut alongside the iPhone 11. The company has not confirmed future plans for an updated SE model.
The iPhone 11 competes with Android devices like the Samsung Galaxy S10 and Google Pixel 4. Apple’s pricing positions it as a mid-range option compared to its Pro models. Analysts expect strong demand for the new lineup.
Apple’s event also introduced the Apple Watch Series 5 and iPad 7. The company did not disclose sales projections for the iPhone 11. Previous models like the iPhone XR sold well, with over 50 million units shipped.
Apple Unveils iPhone 11 Pricing: Starts at $599

Apple announced the pricing for the iPhone 11, starting at $599. The base model features 64GB of storage. This marks a $50 price drop from the iPhone XR’s launch price.
The iPhone 11 Pro starts at $999, with 64GB of storage. The iPhone 11 Pro Max begins at $1,099. Both models include a triple-camera system.
Apple confirmed availability for pre-orders beginning September 13. The official release date is September 20. The company did not disclose pricing for carrier-specific deals.
Analysts noted the iPhone 11’s lower price as a strategic move. “Apple is targeting budget-conscious consumers,” said Ben Wood of CCS Insight. The pricing aligns with competitive Android flagship models.
The iPhone 11 features a dual-camera system and improved battery life. Apple claims the new models offer up to one hour longer battery life than the iPhone XR. The A13 Bionic chip powers performance improvements.
Apple did not announce pricing for trade-in programs. Trade-in values typically vary based on device condition. Previous promotions offered up to $600 for older iPhone models.
The iPhone 11 will be available in six colors: black, white, green, yellow, purple, and (PRODUCT)RED. The Pro models come in gold, silver, space gray, and midnight green.
Apple’s event took place at the Steve Jobs Theater in Cupertino. CEO Tim Cook highlighted the new features during the presentation. No mention was made of the iPhone 12 or future models.
The iPhone 11’s pricing reflects Apple’s shift toward mid-range offerings. The company aims to balance affordability with premium features. Industry observers expect strong demand ahead of the holiday season.
iPhone 11 Price Announced: $599 Entry Point

Apple has officially announced the pricing for the iPhone 11, setting the entry point at $599 for the base 64GB model. The announcement came during the company’s September 10 event, where Apple unveiled its latest lineup of smartphones.
The iPhone 11 features a dual-camera system and an improved A13 Bionic chip. Apple positioned the device as a more affordable alternative to the higher-end iPhone 11 Pro models, which start at $999.
The $599 price tag represents a $50 increase from the iPhone XR, the model it replaces. Apple has not yet confirmed whether trade-in discounts or carrier promotions will lower the effective cost for consumers.
The iPhone 11 will be available in six colors: black, white, green, yellow, purple, and (PRODUCT)RED. Pre-orders begin on September 13, with in-store availability starting September 20.
Apple’s senior vice president of worldwide marketing, Phil Schiller, highlighted the iPhone 11’s performance and camera upgrades. “The iPhone 11 delivers the best smartphone experience at this price point,” Schiller stated during the event.
Analysts note that the $599 price may still be a barrier for some budget-conscious buyers. However, Apple has historically relied on trade-in programs and carrier subsidies to make its devices more accessible.
The iPhone 11 competes directly with mid-range Android phones like the Google Pixel 4a and Samsung Galaxy A51. Apple’s pricing strategy aims to retain market share amid growing competition in the smartphone market.
Apple has not yet disclosed sales projections for the iPhone 11. Industry watchers expect strong demand due to the device’s upgraded features and lower price compared to the Pro models.
The company also confirmed that the iPhone 11 will support 5G networks in future software updates. This aligns with Apple’s broader strategy to integrate next-generation connectivity across its product lineup.
For now, the $599 starting price positions the iPhone 11 as Apple’s most affordable new flagship model. The final retail cost may vary based on storage capacity and regional pricing adjustments.
Apple Confirms iPhone 11 Starts at $599

Apple confirmed the iPhone 11 starts at $599, marking a $50 price drop from the iPhone XR’s original launch price. The announcement came during the company’s September 10 event in Cupertino, California.
The base model includes 64GB of storage. Apple also introduced higher storage tiers, with 128GB and 256GB options priced at $649 and $749, respectively.
The iPhone 11 features a dual-camera system, an upgraded A13 Bionic chip, and improved battery life. Apple emphasized these upgrades as key differentiators from the iPhone XR.
The company did not disclose pricing for carrier deals or trade-in promotions. Historically, carriers and Apple’s own trade-in program have offered discounts.
Apple’s pricing strategy positions the iPhone 11 as a midrange option between the iPhone SE and the premium iPhone 11 Pro models. The iPhone 11 Pro starts at $999, while the iPhone 11 Pro Max begins at $1,099.
Pre-orders for the iPhone 11 began September 13, with availability in stores starting September 20. Apple’s website and retail stores will carry the device in six colors: black, white, green, yellow, purple, and (PRODUCT)RED.
Analysts noted the $599 price point could make the iPhone 11 more competitive against midrange Android devices. Apple has not yet released sales projections for the new model.
The announcement follows reports of slower iPhone sales in recent quarters. Apple has not commented on whether the iPhone 11’s pricing aims to reverse that trend.
Apple’s event also introduced the iPhone 11 Pro and Pro Max, along with updates to the Apple Watch and iPad. The company did not provide details on iPhone 11 production volumes or supply chain adjustments.
The iPhone 11’s pricing aligns with Apple’s strategy of offering lower-cost models to attract budget-conscious buyers. The company has not indicated whether future iPhone models will follow a similar pricing approach.
Apple’s shares rose slightly following the announcement, reflecting investor confidence in the new lineup. The company has not released financial guidance tied to the iPhone 11’s sales performance.
Apple’s iPhone 11 pricing starts at $599, marking a competitive entry point compared to previous flagship models. The mid-range iPhone 11 Pro and Pro Max, featuring advanced cameras and OLED displays, begin at $999 and $1,099, respectively. Availability begins September 20, with pre-orders starting September 13. The lineup emphasizes camera upgrades and battery life improvements, targeting both budget-conscious and premium users. Analysts expect strong demand, particularly in emerging markets, where the lower starting price may drive adoption. Future developments could include software optimizations and accessory releases to enhance the iPhone 11 experience.






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